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Using Social Media to Handle Customer Complaints: Who’s Doing It Right?

How many times have you heard this, “Customer service is not what it used to be”? Those that are saying these words are speaking the half-truth. Customer service should still be handled in the same manner in which “it used to be” handled. Here is where it “is not what it used to be” comes in. Some businesses are still expecting all customer complaints and inquiries to come in the traditional manner – via phone call, email or as the incident occurs. These businesses think things are going well because customers are not complaining or making inquiries over the telephone, through email or in person. Read the full article >>

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