email marketing

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Basically email marketing is the use of email to promote products and/or services. But a better definition of email marketing definition is the use of email to develop relationships with potential customers and/or clients. Email marketing is one segment of internet marketing, which encompasses online marketing via websites, social media, blogs, etc. [Source: The Balance]

 

How to Manage Your Social Media in 60 minutes or less Webinar

Arlington Biz Launch and Greater Washington Hispanic Chamber of Commerce webinar, “How to Manage Your Social Media in 60 minutes or less”

The Power of Email Marketing Seminar

 

 

To book me for group or one-on-one in-person or webinar training, click here … http://bit.ly/1oouh6G and complete form.

Seminar: Constant Contact’s The Power of Email Marketing
Presenter: Romona Foster, Social Media Trainer & Constant Contact Authorized Local Expert
Venue: Microsoft Store Fashion Centre at Pentagon City, Arlington, VA; (January 14, 2014)
Upcoming Seminars & Workshops: http://bit.ly/184Y0st

Videographer: Profile Artist Moyé; Website: http://www.profileartistmoye.com
Seminar Description:

Build the relationships that are key to your business success with easy, inexpensive and highly effective email marketing – leveraging social media marketing!

In this seminar, Romona provided tips to increase your email deliverability and open rates, write good headlines and content, and perhaps most importantly, strategies for getting — and keeping — high quality prospects, customers and members.

Attendees learned how to:

– Become trusted email senders in the eyes of their prospects, customers, and members;
– Build their list, how to find and keep email list subscribers, offline, online and especially via social media;
– Get their sent emails opened and read;
– Turn their readers into more frequent buyers/visitors/donors;
– Target their communications;
– How to get the right message to the right people at the right time;
– Use email communications to improve customer/member loyalty; and
– Enhance their email marketing with social media marketing — even if they didn’t have a social media presence!

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Social media tips and how to’s from Washington, DC’s social media trainer and Constant Contact Authorized Local Expert, Romona Foster.

Interview with Romona Foster, Social Media Trainer & Consultant by Ja Bilal

Welcome to Inside Career…where our feature today is on Romona Foster, Social Media Trainer & Consultant

BILAL: Tell us about your background and what inspired you to venture into social media training?

ROMONA: Well…my background is actually in meeting planning. While taking some classes for event management, the school’s requirement was that you participate in a full-time internship and 160 practicum hours …

BILAL: How have you helped or experienced social media enriching those in business?

ROMONA: The biggest way I can help people is to share my own stories with them. For example with the LinkedIn classes, people inquire about how they can generate business. They say, “I am on LinkedIn but nothing happens.” or ”I have been trying to get business but can’t get anything.” Usually, the problem is that they are on there, but they are not engaging with anyone. I then share my own success stories of how business is being generated. I have gotten clients from it and now participate on an organization’s board because of LinkedIn. I have gotten clients from Twitter. People show up for class whom I have only known through Facebook or Twitter. I show clients how to create a marketing strategy online for themselves based on their type of business and help them decide which social media platforms work best for them. I can tell them about different strategies, but I have to share the ones that have worked for me. I tell them that continual engagement with their connections and group members is crucial. You can’t post once and disappear, or generate interest one week and don’t come back for several weeks. Engagement is the key in relation to their business strategy.

Click to read the full interview >>

Interview with Kristen Curtiss: Solution Provider Then and Now Google Hangout

Watch as Kristen Curtiss speaks to three of Constant Contact’s Solution Providers, Craig Yaris of Social Ribbit, Romona Foster of Admin Tech Consulting and Michael Neuendorff of Speak Well and Sell as they tell us about their Small Business experiences as well as National Small Business Week 2013.

Featured In

People On the Move, Washington Business Journal